Wednesday, 15 July 2015 by Irene Hoofs
We can't believe it but it feels like it was just weeks ago that we published our first issue of the Bloesem Gazette! And with just a blink of an eye... we are on to the 5th issue! If you haven't grabbed a copy of our previous kids issue or had a peek online, you won't want to miss out on this one... specially dedicated to the little ones and their tough mommies, it's jam-packed with everything kids-related from fashion, crafts, interior inspirations and kid-friendly travel guides.
We are currently working on the 5th issue and we promise it is going to be as exciting (or even more!) than the previous issues. We don't want to disclose too much, but it will definitely include some of our favourite from the design, food and beauty industry... and as every issue entails- city guides, interior inspiration and just a good amount of eye candy!
The Bloesem Gazette is a free publication, for all to enjoy. We are fortunate enough to have worked with great companies on past issues, to support us and our love for sharing design through the gazette. If you would like to work together with us and support the 5th issue of the Bloesem Gazette, please drop us an email at bloesemads[at]me[dot]com to find out more about our sponsorship and advertising options.
.. View the entire 4th issue of the Bloesem Gazette
Monday, 18 May 2015 by Irene Hoofs
For all the long time lovers of peer-to-peer platform for buying and selling handmade and vintage items, we are so happy to say that Etsy is coming to Singapore! The Etsy team will be coming down to the our little red dot from the 18 to 28 May 2015. While they are here, they will be organizing a few different events to spread the word about Etsy, as well as to meet up with current Etsy sellers and hopefully future ones too..
Bloesem is very honoured to be working with Etsy to host a private event for press and social influencers in Singapore to get to know Etsy better. We are looking forward to an eventful day full of treats and activities with the participants who have RSVP. If you have received an invite, we do hope we will be seeing you then!
If you have been toying with the idea of joining Etsy to start selling your handmade and vintage goods to people around the world, this is the perfect opportunity! Etsy is offering a promo code to new sellers to open your own Etsy shop without any listing fees for the first 20 items. Just enter ETSYMEETSSINGAPORE when you visit the Etsy promotions page.
We've planned a fun-filled afternoon - feasting, festivities and of course no Etsy event would be complete without some hands-on crafting fun! We'll be teaching the participants how to create their very own scented candles.. our favourite craft to do with a group of friends. It's incredibly fun to pick and combine the different essential oils to come up with something that everyone loves.
However if you won't be joining us during the Etsy event, fret not! Bloesem candle making class makes a come back this summer with our 2 classes in June and July. Though we do have to warn you, this class is selling out fast, one of the classes is almost fully booked.. so don't wait too long before you grab your spot.
.. Bloesem Class
Thursday, 14 May 2015 by Irene Hoofs
Some of you may know that we have left Tiong Bahru (WHY? You ask ... read about it here ), but that’s not the end of Bloesem!
In fact, it’s just the beginning of something bigger and better. To celebrate this new beginning, we would love to invite you to the new Bloesem studio for a crazy crazy sale. Enjoy 30% of ALL BLOESEM MERCHANDISE and of course we’ll have some refreshing drinks for you to beat the heat.
The Bloesem Team wants to thank everyone for all your support thus far and hope you’ll be able to make it down this Friday 15 May 2015, from 9 am to 6pm. We’ll all be there hoping to meet you and have a nice chat.
For venue details do drop us an email! Please do RSVP to the event on Bloesem’s Facebook page!
Tuesday, 12 May 2015 by Irene Hoofs
TB…to be or not to be…? That was the question the Bloesem team was pondering most of last week, but then we decided to bite the bullet and leave Tiong Bahru. What? Yes, it is true… Bloesem is moving on to greener pastures (quite literally perhaps, stay tuned for the announcement of our new location…). But why are you leaving TB, many of you have asked me privately and online… well, for starters, it is not just Bloesem leaving TB; a number of inspiring new businesses are leaving as well or, rather, should I say have been asked to leave.
Suffice to say, we and our colleague-entrepreneurs feel misunderstood and under-appreciated to put it very mildly… but we can take a hint and know when we are no longer welcome... will we miss TB? Certainly, we thoroughly enjoyed staying there and love the architecture and vibe of the area, all of which we will leave behind now…
However, as a famous woman once sung (OK, first sung by a man…), “non, je ne regrette rien”!
Most of all, I am very proud of what the Bloesem team (Zara, Mei and Anouk) has accomplished in TB and I am sure many of you have seen and experienced firsthand what Bloesem and similar businesses have brought to TB, seeking to add genuine value to the character of the neighborhood, but I could be bias of course… :) …
Over the last few years the Bloesem team has put a lot of positive energy into TB with the aim to help putting it firmly on the world map of up and coming neighborhoods and we like to think that we made at least a modest difference, but leave it to you to be the judge of that… so, while indeed we have no regrets, this episode leaves somewhat of a scar on the Bloesem team which is unfortunate I must say… all of that said, at Bloesem we remain very positive about the future (although the last few weeks that has not been such an easy thing to do for us), with the one big positive from this experience being that Bloesem has grown significantly since first opening its doors in TB almost two years ago, thanks to all of you, for which we are very grateful… you can rest assured that we will continue to blossom in Singapore and beyond, going confidently into the direction of our dreams… Irene xoxo
Monday, 16 February 2015 by Irene Hoofs
Yesterday we turned 1! Well, the Bloesem shop specifically. One whole years old! So much has changed since we moved in last year, I think you all can see how the space has evolved through the pictures - from when we first moved in till now. We also hosted a book signing for a new cookbook, Kitchen Stories. We'll the pictures tell you the story of how the day went.. Balloons are always a good sign.
A demonstration of a lovely tea recipe in the cook book.
Book signing time!
.. Grab a copy of Kitchen Stories
Monday, 9 February 2015 by Irene Hoofs
Since the establishment of the Bloesem Creative Space in February (yes, we will be celebrating our 1 year anniversary very soon!), we have been taking on several freelance styling projects. We have been very fortunate to work with a whole host of amazing brands to create quality content to connect these brands with an international audience of loyal readers and potential customers.
Most recently, we shared our styling and photography for Le Petit Society's Spring/Summer '15 collection.
As Bloesem readers, you know we only share what we think is the absolute best. We have to like it before we write about it. This goes the same for the brands we work with. At the back of our minds, we are always thinking about what our Bloesem readers will enjoy, always looking for companies with the same mindset and thinking. We believe that is the best for our readers, our collaborators and ourselves. Win, Win, Win!
We are committed to working with clients that share our finesse and drive to push the limits, forging ahead. We want to help you discover new ways to grab the attention of the billions of people that consume media on a daily basis.
We are keen to work together with many more labels, so if you would like to receive a copy of the Bloesem Styling booklet where you can see more of our styling works, do drop us an email at Bloesemads[at]me[dot]com. The booklet is also available for your online viewing pleasure.
Set yourself apart from the crowd. Work with Bloesem to create content that will give you a distinct competitive advantage.