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Frida Mälarborn

Thursday, 10 January 2008 by Irene Hoofs

A while ago I wrote a slide-show about coming Scandanavian designers on the former House&Garden website...unfortunately their website is no longer up and running, therefore I thought let me show you the beautiful work by Frida Malerborn on Bloesem. Frida is a recent (2006) design graduate from HDK [Design School Göteborg]. Unfortunately Frida's website is only in Swedish, so I couldn’t understand a word she is writing… but her images already tell many things about Frida… so many exciting designs… I am sure she is a lovely person.
I did find some information on the HDK website about Frida… According to HDK “she has always been fascinated by handicraft, possibly more by the actual process than the end result”. And… “she thinks that the actual aim of handicraft has changed over the years”… “where it once was a refuge from the daily grind, nowadays handicraft acts partly as a form of therapy against stress”… I can relate to that… Frida’s fascination for textile expression resulted in the ‘Tillbords’ collection. For Frida it is important that in creating her various objects the actual experience of handicraft is translated into the physical form. The result: stunning tools for decoration. You can send Frida an email for information about availability and pricing.

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